Restoring an ‘Economic Engine’ – Why Green ROI Models are Important
Interview conducted by Christopher P. Skroupa for Forbes.com published June 6, 2018. The tremendous power of thriving trees and flourishing natural habitats to combat global warming is not a new revelation. However, the ability to measure and monetize the return on...
Betting on a Big Vision
Originally published by 1% for the Planet on April 18, 2018 Some people spend their retirement years taking river cruises or perfecting their golf swing. PJ and Marv Marshall are spending theirs by raising hundreds of millions of dollars and mucking through the...
Delivering on Climate Commitments
Three reasons innovative companies are investing in landscape-scale restoration By PJ Marshall As the world counts down to two degrees, innovative companies are taking the lead and filling the policy void. Businesses are voluntarily setting quantifiable climate...
Beyond profit: new funding models inspire investment in landscape scale restoration
By PJ Marshall The Business of Planting Trees, released by The Nature Conservancy and World Resources Institute, highlights the growing opportunities to make money via reforestation. In this report, the economic valuation of planting trees is based on sales. The math...
